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Each of his videos, which explain why he’s doing things as well as just showing them, attracts 100,000 viewers and his audience is growing with each snapshot of rural life. Big farm mobile harvest voucher code update#Then, two years ago, having realised that a couple of combine harvester videos had gone down pretty well, Metcalfe decided to set up a second channel, Harry’s Farm, to update and educate viewers on all matters agricultural – machinery breaking down, the truth about grass-fed cattle and climate change, the financial realities of a “bad year”. That now has just shy of 489,000 followers. He has remained obsessed by cars and motorbikes, collecting “30-something, I don’t like to count”, including rare Ferraris, Lamborghinis and Lotuses, which are kept in a special barn, and in 2007 he started a YouTube channel, Harry’s Garage, where he posts reviews and highlights of road trips. Over the years he took bits of land on, bought and sold some properties, became a tenant farmer near Harpenden for a while, then got waylaid by Evo, before finally buying his 300-odd acres near Burford in 2002. He got a diploma from Shuttleworth agricultural college in the late 1970s, after which his first job was as a grain buyer. If Clarkson is a journalist who became a farmer, Metcalfe is the opposite. (In normal terms they’re a 20-minute drive apart.) Metcalfe and Clarkson are friends of old – the former reckons they probably first met in the late 1990s, when Metcalfe set up Evo motoring magazine – and now, having navigated the hairpins and chicanes of middle age, find themselves neighbours. That audiences have an appetite for it has been made clear not only by the success of Clarkson’s Farm but also Harry’s Farm – Metcalfe’s smaller, independent, but still outrageously popular farming show on his YouTube channel. That “certain way” was as a fly-on-the-wall documentary, showing viewers the realities of running a farm rather than sunny, staged segments that cherry pick the more palatable aspects of rural life. ![]() And what Clarkson has come along and done is gone: ‘Actually, no, everybody will watch a programme about farming you just need to do it in a certain way.’” Big farm mobile harvest voucher code tv#“ have been frankly p- off with Countryfile for about 30 years because the whole logic is that you can’t make a mainstream, prime-time TV programme about farming because farming is for a niche group of idiots. “I can report back from within the farming community: they all loved that programme,” Rebanks told an audience at Cheltenham Literature Festival. Big farm mobile harvest voucher code series#The Cumbrian farmer and bestselling author James Rebanks parked his tractors on the BBC’s lawn this week by saying that Clarkson’s Farm had done more for farmers in one TV series than Countryfile has managed in 30 years. “Jeremy and I have ended up doing pretty much the same thing. “Yeah, weird how it’s happened,” says Harry Metcalfe, the man in question, pottering around his kitchen. And a couple of years ago, he started having his agricultural exploits filmed – a decision that’s resulted in such a devoted following that he’s constantly inundated by fan mail. He has a network of local farming colleagues with far stronger accents than his. He is just as likely to be seen roaring past his Oxfordshire neighbours in a classic Ferrari as a tractor. He spent much of his career in motoring journalism, driving fast cars and talking at the same time, before deciding to devote himself fully to the land. Up a long dirt track in a swathe of English countryside that’s outstandingly beautiful even for the Cotswolds, there lives a part-time petrol head, most-of-the-time farmer.Īrtfully dishevelled and keen on jeans, he is in his early 60s, but would admit he never really grew out of toys – they just got bigger and more expensive as the years wore on. ![]()
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